Opportunities are everywhere but do
we see them? During the Great Depression
several companies were founded by driven
people who never lost their since of optimism.
In 1930, twenty-two year old George Jenkins quit his job
at the local Piggly Wiggly and started his own
grocery store next door. The store became
Publix Super Markets with approximately 1000
different chain locations today.
There are always those who see opportunity
when others see despair. The world has not abruptly
come to an end. The unemployment rate nationally has
been hovering close to 10%, which means 90% of the
population has a job. Surprisingly some of the most
successful companies during the Great Depression actually
increased their advertising budgets and found new ways
to increase their business. Most large companies started
out as a small family owned business before achieving
their present day status. Maybe the opportunities
for many of us are new hires that are eager to go
back to work and show the world they've still got that Mojo.
Companies will find new ways to expose their products
to new prospects.
Being a contrarian may mean one's vision is
just a little better and one's keen eye sees the sunshine
when others just see the dark.
Bill Palmer "The Best Boutique PR Firm On The Web"
Palmer's Global Digital
www.theglobaldigital.com 9/30/2010
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